Website scope
- Catalogue-led ecommerce structure
- Category and product page planning
- Basket and support route thinking
- Retail search foundations
Client project
Furniture Products 4U
An ecommerce website project for a furniture catalogue business, focused on category browsing, product consideration and a cleaner retail journey.
Brief
Create a retail website structure that helped shoppers move from category browsing to product consideration with less friction.
Furniture Products 4U needed a broad product range to feel organised, easier to browse and more commercially credible.
ClientFurniture Products 4U
SectorFurniture ecommerce
Websitefurnitureproducts4u.com
Project typeWebsite design, content and search structure
Design direction
Clean retail presentation with neutral interiors, consistent product-card rhythm, practical category navigation, and clear promotional areas.
Presentation direction is ready to showcase the ecommerce project with premium retail presentation.
The page keeps to known project context and avoids publishing metrics, testimonials or commercial results that have not been recorded for this portfolio entry.
Work delivered
What 760 Studios worked on.
The project page explains the practical scope: structure, visual direction, content, search foundations and the type of launch support described in the project record.
Services delivered
- Catalogue-led ecommerce structure
- Category and product page planning
- Basket and support route thinking
- Retail search foundations
Content work
Copy supported categories, product browsing, delivery and support routes, and customer reassurance across the buying journey.
Search foundations
SEO work focused on category hierarchy, product metadata foundations, ecommerce-friendly page naming, and search-focused catalogue structure.
Important decisions
Make the website easier to understand before asking for enquiry.
Give the catalogue clear category rhythm and consistent product-card logic so shoppers could compare products with less friction.
Design decisions
- Clean retail presentation with neutral interiors, consistent product-card rhythm, practical category navigation, and clear promotional areas.
- Presentation direction is ready to showcase the ecommerce project with premium retail presentation.
Launch and media support
Social direction supported product launch messaging, catalogue promotion, and a more polished retail brand presence.
Outcome
The work created a more organised ecommerce experience with clearer product routes and category discovery.
Where a portfolio entry does not include measured performance, revenue or ranking data, the page keeps the outcome qualitative and tied to visible project work.
Relevant services
- Catalogue-led ecommerce structure
- Category and product page planning
- Basket and support route thinking
- Retail search foundations
Next step
Have a website project that needs this level of care?
Share the current site, the offer, the audience and what needs to change. 760 Studios will recommend the right first move before a larger scope is agreed.