Redesign

Redirect Map Template For Website Redesigns

A redirect map prevents useful old URLs from being lost during a redesign or migration.

redirect map template website redesign6 min readBy 760 StudiosUpdated 2026-07-04

Direct answer

A redirect map should list each old URL, the new destination, the action, the reason, priority, and whether it was verified after launch.

The useful version of this topic is practical: it should help a buyer make a better website decision, not just define a term.

Practical framework

Use the framework below to turn the topic into a page, brief, audit, or approval checklist.

  • Old URL
  • New URL
  • Action: keep, 301, merge, remove, or 410
  • Reason for the decision
  • Priority based on traffic, links, enquiries, or proof
  • Launch verification status

Method proof to prepare

When public client proof is not available, method proof can still make the decision inspectable without inventing outcomes, reviews, awards, or rankings.

  • URL export
  • Destination map
  • Redirect implementation notes
  • 404 check
  • Post-launch verification

Next

Turn the guide into a practical website plan.

The best next step is to connect the article topic to your current website, scope, buyer journey, search requirements, and launch risk.